The price of drinks

If this was 10 years ago - I easily could have written a blog with the exact same title but talking about totally different kind of costly drinks. At this point - I'm not surprised when I order a $7 beer or $12 Jack-on-the-rocks. I'm not happy about it - but at this point - not surprised.

What I am surprised about is what I've noticed as the ridiculous inflation of non-alcoholic beverages at restaurants. On many occasions this summer, Amy or I have ordered a standard "Lemonade" because it's what we are in the mood for. Beverages aren't the typical menu item that you order off a menu ... You just know what you want .... Well - maybe I should start - because I've noticed that the price of lemonade in NYC is often $5- $6. Six dollars for 12 ounces of lemon, water, and sugar!?! Seriously? I can buy 128 ounces of lemonade for less than $6... Iced tea, sodas, etc are now all over $4 at a diner in NYC. Again - seriously?

Fast food companies have long known that beverages are where the REAL profit margin occurs - but at this point - I think I'm priced out of the non-water order. Now, I'm of the mindset that when you go out - you should order what you're in the mood for and should you not be able to afford it - that maybe you shouldn't go out to eat... but at the same time ... Knowing myself, I just don't think I'm ready to be able to enjoy a $6 lemonade.

Am I crazy?

1 comment:

Eyal said...

Giant Lemonades with free refills available in Chicago for $1.29 at most restaurants. The list of reasons to move to Chicago just keeps getting longer.

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